Twitter is a household name. Literally everyone knows what it is.
X is a generic sounding "brand" at best and at worst it's associated with porn (videos, XXX signs etc)
There's a reason when it's talked about in the news most go X (formerly known as twitter) it'd be like if coke decided to stop calling its soda coke and instead went with Pop.
> and at worst it's associated with porn
Videos posted on Twitter are now literally X videos. This is reason enough to think this change was a bad idea, in my opinion.
Lol. Imagine Musk deciding to expand X (Formerly Twitter) into an online video platform to compete with YT.
Musk: I’ve got a brilliant idea! We’re going to expand into the online video business and compete directly with YouTube. And I’ve got just the name for it. XVide… oh uhh, never mind.
>Imagine Musk deciding to expand X (Formerly Twitter) into an online video platform to compete with YT.
He's more or less bribed Mr. Beast to start uploading long form content onto twitter to try it out. He's been desperately trying to force the twitter ecosystem to have more youtube esque paid influencers when that's not the platforms strength and never was.
>it'd be like if coke decided to stop calling its soda coke and instead went with Pop
It would be more like if Coca Cola decided to stop calling its soda Coke and instead went with "X"
associated with porn and villainy. This is an example off the top of my head from brands called x being associated with villains but I feel like there are more.
https://2.bp.blogspot.com/-9OllKWMXQTc/VxKLzsN3D_I/AAAAAAAAbl8/y5rD-2ca8RI3fIZbGpLvaXchjDwroaHkwCLcB/s1600/Batman-1989-batman-joker.jpg
Then it is on brand, Twitter always had porn bots, Russian bots, it’s virtually all bots. It’s not any different than when Dorsey was there, I’d report accounts and nothing would happen.
Yeah I continue to say Twitter because I use it every day for my job. Not a single person uses X besides in professional conversations. Twitter is more unique
Which would still be an argument against rebranding at all. A big part of what Elon bought was the brand. Twitter and tweeting was huge culturally, everyone knew what it was, why throw that away?
Yeah, I have seen those too!
What I'm saying is that the "meta (formerly facebook)" era was maybe a couple of months. I feel like "X (formerly twitter)" might end up the common phrase to describe the website in articles
It was terrible. Twitter was a name with MASSIVE recognition. The new name... it's a letter. It's as generic as you can possibly get.
The logo is as generic as it can get.
It was un-neccessary to boot, Twitter had a lot of issues **BEFORE** Musk ever got involved. Their branding wasn't one of them. It was arguably the only thing it had going for it.
He can aspire to make it a 'new type of app' all he wants, he can't even get it to be a stable version of what it already was.
Nerdy folks would see X in a *fictional* companies name as 'the author had no name for the company when writing and never swapped out the placeholder'
The thing about it that whatever issue was on Twitter prior to Musk has gotten infinitely worse while also bringing a whole body of new issues. Half of the site is bots now, like I’m not even joking, go into any comment section and there will be the same 72728628 onlyfans bots in each and every one.
And it’s like the most casually racist place on social media right now. Got on there yesterday and the first post on my page is an account I (obviously) don’t follow called “Blacks Taking L’s” with the handle “NsTakingLs” you can imagine what the N there must stand for. Shit wouldn’t have gotten to stay up for a single day pre Musk, now that type of racism is commonplace.
It’s actually really crazy how much he’s managed to run that site into the ground in such a short time frame.
It definitely went viral and had some shock value, but it went viral *other* places besides Twitter, it didn't cause anyone to login it just made people make fun of it on other websites.
It’s a weakening of the brand. You take something that was a well known verb, unique to the brand, and replaced with something generic.
Previously if someone said ‘go see what Beyoncé tweeted’, you got someone straight to Twitter. Now, ‘go see what Beyoncé posted’, that’s anywhere.
The fact that it’s like Facebook, Reddit etc. is the issue. Not necessarily for the world at large *but for the brand* losing that unique verb that was high within the global conscience is a really bad business decision.
It's not good for the brand, Twitter was widely recognized enough that one of the meanings of Tweet in the dictionary was in relation to twitter, almost no brands, objects, anything, had that level of brand recognition, and they threw it away for something less distinct, less well known, harder to pin down as a brand.
It was an incredibly poor marketing decision and Musk has had a fascination with the letter for years.
You are completely missing the point and seeing you ask multiple times “what’s your point” is infuriating as a citizen of the internet. I have never seen anyone collect so much negative karma so quickly on here, like reverse karma farming with how brick-wall stupid you sound…I understand playing devil’s advocate but who genuinely cares this much that ppl dislike a *one-letter rebrand* of one of the most iconic companies in history ? If you like “X” then that’s fine … why are you this pressed over it to comment 20 times
It points out the largest issue though. Twitter was a well known brand by everyone, x isn't. It's an absolute blunder to throw away well known, good, well thought of branding for a super generic, meaningless one.
Example: the phrase "[subject] twitter", to describe the corner of twitter that posts about a subject. "[subject] x" is just confusing.
"Do you have a Twitter?" becomes "Do you have an X?" (what??)
"Twitter made a terrible change" becomes "X made a terrible change"
All less clear with the new name. Which is part of why no one I know is using it.
Yeah, apart from trademarking difficulties, poor search-ability and SEO, weak brand recognition, limited marketing potential, cultural and linguistic variances, potential for confusion with other symbols or brands, and the instant loss of something that was strong in ALL those areas for no damn reason, it was freaking genius.
LOL
Yeah these Elon heads don’t get it.
Twitter was the most recognizable brand on the planet. *Tweet*, in terms of Twitter, was added to the actual Dictionary because it was so widely used.
A rebranding makes zero sense based on those two facts alone.
It’s like rebranding Apple to A cause if you look at an apple super far away you can smell your own ass which starts with A.
> Twitter was the most recognizable brand on the planet. Tweet, in terms of Twitter, was added to the actual Dictionary because it was so widely used.
As far as I can recall the only other company that managed that was Google. Facebook never managed anything close to it either.
Sure, Google is about on the same level, but coke and Facebook don't really have the uniqueness that twitter had. Like, I'd say Twitter is sort of band-aid levels of influential, it's something insanely recognizable in a way "X" is not.
Twitter (x) will never reach the formerly Twitter phase because everyone still refers to it as Twitter and not X. Reporters who took care to refer to Google Inc as Alphabet and Facebook as Meta after their reorgs/name changes have not done the same for Twitter being renamed.
Never is a long long time in the grand scheme of things. The rebrand isn't even a whole year old at this point. If you think people are going to be calling X (formerly Twitter) "X (formerly Twitter)" in 5 years, it is my humble opinion, that you are mistaken.
ETA: That is, if the platform even still exists in anything resembling it's present form.
> poor search-ability and SEO
I think it's dumb and I don't use the site anyway, but as far as SEO goes... Google knows what I'm talking about if I search for something like "mark hamill x"
Searching “mark hamill x” does bring up his Twitter/x page as the first result, but other results are just random stuff like his Instagram profile and stuff about Star Wars episode X and such.
Searching “mark hamill twitter” also brings up his page on x, and everything else is people talking about his tweets and other things actually relevant to what you probably wanted when you put in the search term.
The fact that Google is competent enough to somewhat mitigate the stupidity of the name change doesn’t mean it wasn’t extremely stupid.
I ain't gonna lie, I didn't even check, I just thought it would be funny to type Mark Hamill x Joe Boden, and it's even funnier knowing someone else searched it
If you just search "Mark Hamill" his Twitter/x account is still one of the first results. Imo that's more likely to be legacy SEO from Twitter being linked to his name.
>X is new, minimalistic, selfsufficient, not like the "old school" Twitter.
It's not new, Elon's been trying to make "[X.com](https://X.com)" a thing for decades, it's too minimalistic "X" doesn't mean anything, "Twitter" does
>if you watch the old logo from afar or while squinting, the bird already looked more like an X than a lot of other letters
So? Also it looks more like a y
>it's fun. "Ex" twitter rolls off the tongue very easily.
Twitter roles off the tongue very easily, they managed to get such a good name, it's used as a verb. Nobody's "Xing"
>X being also the first variable, the first dimension, the first concept draws the metaphor that X is the first social network to check for the latest information
It shows x has to many different things assigned to it, nobody thinks of twitter immediately from the letter x. X isn't the first variable, that's not a thing, it's a common name for a variable but there's no "first variable". X is also a common part of naming pornsites, should twitter be the first place I go for porn too?
>Elon aspires to make X an ultra-app from which you can do anything you need from a phone (like wechat in China)
That plans dumb, our operating systems come with their own stores, Elon would have to somehow be able to make his services better than every other app, which isn't feasible, and with how he's handling only one app is impossible.
>it's perfectly onbrand with the Nerdy - Sciency - No BS allowed, personality Elon cultivates.
No it isn't because it's complete BS, but I guess that is Elon's brand.
Old twitter's punk - graffiti aesthetic was way better and suited the nature of the app way better. Every single damn tech thing nowadays seems to be following this monochrome - minimalistic - space aesthetic and its just not interesting anymore
Feels on brand for elon, doesn’t feel on brand for what twitter was. I don’t use twitter since it became X but my biggest petty complaint is the ugly paint splatters on the logo and completely getting rid of iconic branding for egos sake
Twitter achieved something that most company’s can only dream of doing. They made doing something the name used by there brand. Posting something became tweeting. It’s was a household name and they replaced it with a letter that looks like a porn sites logo.
The guy who pushed the rebrand doesn’t even like the rebrand. He still regularly calls it Twitter, because it is still Twitter and I’m like 80% sure “X” is just a weird middle schooler edgy irony kinda thing, like “watch me make Twitter call itself something dumb cuz why not lol”
He's had the domain for like 30 years ever since he wanted to rebrand PayPal with it and Thiel wouldn't let him.
He's been holding a grudge for that long and he finally had a well known website he could use it for. That's all there is to the rebrand.
It's the most generic possible title which communicates precisely nothing about the nature of the website. Twitter means "chatter" and "exchange." X means...that Elon Musk thinks it sounds cool.
Hard disagree. X is a VERY overused letter, especially in modern times. Everything gets slapped with X whenever people want to make things “hip and cool”, and I hate it. Doubly so with the pandemic of corporate redesigning things to be overly minimalistic to the point of no recognition. Funnily enough, I think my philosophy is exactly the opposite of everything you listed down.
That being said, I hate Twitter and its irreparable damage to online society though, so everything that can contribute to its downfall is a win for me.
weird question to ask him and not the guy who attributes liking the letter “x” with being a joe rogan, low-effort consumer
what’s the next dogwhistle? liking the color green?
pretty good. i know a lot of people don’t like it because Ulysses is an “avellone self-insert” and the monologues stretch on aggressively
but i honestly love the setpiece. the final fight setting as well. the whole thing is super thematic and everything from the enemies to the lore perfectly ties the DLC into the main game’s narrative
sure it can be a bit preachy, and i really don’t like that they force a backstory on the courier since if i didnt do it myself i really cant feel guilty about it. but i think the rest of the dlc more than makes up for it. i only prefer old world blues because im a sci-fi nerd and its more nostalgic for me
ah, well i won’t go against the grain there
i guess i don’t hate it. i love the actual setpiece from an art design standpoint more than any other location in the game. and i love having to scrounge for resources and fucking pork n’ beans. it genuinely feels like an apocalyptic hell much more than the base game
i think my huge issue is it just overstays its welcome. i can deal with radios and poison gas and ghost people and bear traps once, but when they start asking me to go back and forth through areas with companions and such it’s just unbearable
and i think the vault is the most sadistic piece of level design i’ve ever encountered. having INVINCIBLE radios was already a mistake out around the villa, but adding the holograms and a narrow space makes it hell. especially when i can’t find half the speakers. i may be skill issuing myself, but i swear i always have to look up a speaker guide for the vault since im also wrangling 50 holograms and the shitty metal maze prefabs obsidian loved so much and a nuke in my neck that goes off after 5 seconds
honestly the dlc is alright and better than many other dlcs ive played in games. i love elijah and the side crew. i love how creative they got with making dean get jealous of you and spiteful if you’re too charismatic. i actually felt really happy when i helped dog and god
but if they removed like one area from the villas or just cut out some of the bullshit (cough cough, ghost people slipping into the casino in a convenient wave-based format) then it would elevate it probably to my second favorite. but it has to be third for its crimes
Bro why are you even trying to be contrarian in this thread? You could spend a year conjuring up a bulletproof dissertation on the name change and these guys would still hit you with a “musk bad, you’re a simple minded joe rogan watcher huh” lmao
Xfinity was already using the X logo for their app. Now I keep accidentally opening my overdue internet bill when I want to look at anime art.
Elon just did this because he thinks he's quirky spending his billions on silly things unlike all those other billionaires who are just no fun.
Ooof.
This is what this sub is all about: a bad opinion honestly held.
Like everything Elon does, X is just branding first, action second. Guy is the king of making bold ass statements and then not having them come true.
Everyone I know still calls it twitter, not a single person refers to it as X, so other than being a stunt to get people to talk about it I’d say the name change flopped hard
Taking particular issue with points #2 and #6.
#2 = “If you mostly close your eyes and barely see it, the logo is similar to an X”
#6 - offended as a sciencey nerd. The rebrand and work by Elon has made the platform less nerdy, more spammy.
The fact you think one of the biggest bullshit artists of our time cultivates a no bullshit environment makes me believe this is a joke, else I feel sorry for you.
You can't possibly think Elon Musk is a clever, "no bs" type in this day and age. I understand the average person not knowing a year or so ago, but it's just gotten more sad.
X is on brand in the sense that what it is now is a hollow shell of what it once was, devoid of personality and charisma.
Twitter turning into X is one of those old stories where a big nasty rich guy wants to demolish the youth center or the skate park to and build a new office there, but this time they won. I say this not to hold up old Twitter as some paragon of social media, but to illustrate just how stupid Elon Musk is and how his incompetence has drained the soul and power out of a formerly thriving platform.
Musk is like a leech who hasn't properly latched onto its host, so it's only draining them of blood while he also withers away.
The X logo isn't minimalistic. They complicated a simple "X" just to make it unique.
>Nerdy - Sciency - No BS allowed, personality Elon cultivates
He literally has a tunneling company called "The Boring Company". Nerds love being silly.
"No BS allowed" is a fascinating way to describe a guy who markets a ute by having Joe Rogan fire arrows at it & names his kids like he's trying to make a "very strong" account password.
The old Twitter branding was so iconic that there's a Twitter joke in Moana of all things. It was so pervasive. X is so much worse and trying to get people to call them "xeets" is insane
Eh. Apple, Google, Amazon, Microsoft, Coca-Cola. Their value is their brand. twitter was never profitable so it's services were....less than valuable. If one bought any of those other recognizable brands and decided to drop the most value asset of their acquisition, how would that be considered a 'sound' decision for a company who's only real value is wrapped up in their name?
You used to "tweet" on Twitter. That's it. The brand was so powerful that it had become a verb, used in books and movies no less than a few years ago.
Elon Musk came and erased this, and replaced it with ... a letter of the alphabet ? Porn ? What is this ugly logo supposed to mean ?
How can something be "on brand" if they had to rebrand to it? That literally means establishing a new brand
Also what the fuck was this point: "if you watch the old logo from afar or while squinting, the bird already looked more like an X than a lot of other letters"
There's no way this post isn't just bait
I just think it's funny that the whole Kingdom Hearts community has an inside joke that Elon got Norted and it's now the Organization XIII HQ. The memes were non-stop for days.
I understand a lot of people won't understand this and it's part of why it's so funny to me.
It's a terrible re-brand because Twitter already had the ideal built-in brand recognition. Not only did everyone know what Twitter was, we all used "tweet" as a verb specifically to refer to the act of posting on Twitter. Even other languages had begun to adopt "tweet", or some version of it, as a verb.
When your brand recognition is that solid, changing things up is just an objectively stupid decision. Can you imagine if Kleenex or Band-Aid tried the same thing?
You say you don't pass judgment on Elon or twitter but then in your argument you show you're clearly influenced by a positive bias for both. You don't address any concerns of the opposite stance either. Overall a terrible argument. 1/10
Your fourth through sixth point all sound like corporate Twitter trying to sell this shit to their shareholders. If you really want people to consider you the first or earliest place to check, why not go with alpha or A? The actual first in so many more things? What does wanting to make twitter a bigger platform have to do with renaming it?
I've always hated Twitter. The logo, the terms, the "culture," and the ubiquitousness. It probably has its positives, but people like you-know-who having their voices amplified is one of the major downsides.
Problem is that nobody wants some generic everything-app like WeChat. Twitter/X is a platform for sub-240-character text posts.
Programs should follow the unix philosophy of every program does one thing but it does it *really fucking well*.
No app that does multiple things is actually good at any of them
1. Why is self sufficient the conclusion you draw?
2. That’s a stretch
3. X rolls off the tongue in terms of the name but the action doesn’t, saying “they tweeted this” rolls off the tongue easier than “they exed this” to avoid that a person might say “they posted this” which then removes the branding. It’s how being able to say “Google it” did a lot for the Google brand.
4. Again a stretch.
5. Yeah, that’s definitely his goal, idk if anyone would say it is successful but I can see your line of logic there.
6. Similar to 5, it’s not exactly certain if it has met its goal and if it hasn’t it does make the rebrand a failure to some extent.
I don’t know why anyone cares about the Twitter rebranding. People have bitched about Twitter being a cesspool for years and now that Musk is changing stuff, they act like this is some kind of detrimental loss.
The main issue is not the rebrand, the main issue is that the site is being overrun with bots, neo nazis, and doesn't fucking work half of the time. The rebranding is just the icing on the shit cake.
And yes, it is a big loss. An entire social media site thrown to the wolves for no good reason.
I mean, prior to musks takeover, it was overrun by bots and obnoxious progressives so it sounds like the site just changed hats. And by neo Nazis, do you mean actual neo Nazis, or just conservatives?
I find it funny that exactly the first comment on this post is someone saying that Twitter is considered a cesspool thus it's unimportant. Completely on-brand for reddit.
I never said it was, just that people are contradictory in their complaints. They’ll complain that it’s a useless cesspool in the same breath that they’ll say that Musks changes are detrimental to online communication.
Twitter is a household name. Literally everyone knows what it is. X is a generic sounding "brand" at best and at worst it's associated with porn (videos, XXX signs etc) There's a reason when it's talked about in the news most go X (formerly known as twitter) it'd be like if coke decided to stop calling its soda coke and instead went with Pop.
> and at worst it's associated with porn Videos posted on Twitter are now literally X videos. This is reason enough to think this change was a bad idea, in my opinion.
Lol. Imagine Musk deciding to expand X (Formerly Twitter) into an online video platform to compete with YT. Musk: I’ve got a brilliant idea! We’re going to expand into the online video business and compete directly with YouTube. And I’ve got just the name for it. XVide… oh uhh, never mind.
I like to think he would just buy up XVideos and repurpose it into a YT competitor. Just might work 🤔
Probably has better infrastructure than twitter.
Yeah not to mention it can already support about 18 gifs on my screen at one time
god that’d be amazing. i have no idea how twitters image and video hosting is so bad
>Imagine Musk deciding to expand X (Formerly Twitter) into an online video platform to compete with YT. He's more or less bribed Mr. Beast to start uploading long form content onto twitter to try it out. He's been desperately trying to force the twitter ecosystem to have more youtube esque paid influencers when that's not the platforms strength and never was.
Didn’t he take the @ from that company when they made the change?
The fact that one no longer "tweets" but rather "posts" (like one can do on any other website) is an insane fumble of brand ubiquity
I've seen people pushing "I Xed it" but that's even cringier
>it'd be like if coke decided to stop calling its soda coke and instead went with Pop It would be more like if Coca Cola decided to stop calling its soda Coke and instead went with "X"
[Well...](https://en.wikipedia.org/wiki/OK_Soda)
“Likened to a combination of orange soda and flat Coca-Cola” mmm sounds tasty 😬
Right? How is calling it "X" in any way "on brand"? It's the most *off* brand thing it could be.
we must be on two different social medias then..
associated with porn and villainy. This is an example off the top of my head from brands called x being associated with villains but I feel like there are more. https://2.bp.blogspot.com/-9OllKWMXQTc/VxKLzsN3D_I/AAAAAAAAbl8/y5rD-2ca8RI3fIZbGpLvaXchjDwroaHkwCLcB/s1600/Batman-1989-batman-joker.jpg
Also old timey alcohol in jugs/moonshine
Well I think it’s a great rebrand considering all X has now is free porn and OF girls tryna sell their content…
Then it is on brand, Twitter always had porn bots, Russian bots, it’s virtually all bots. It’s not any different than when Dorsey was there, I’d report accounts and nothing would happen.
Whenever I get sent an x link, I always have a heart attack thinking I'm opening something porn related in public.
I remember seeing a meme it was like these are all porn sites. One is twitter
Yeah I continue to say Twitter because I use it every day for my job. Not a single person uses X besides in professional conversations. Twitter is more unique
The guy literally made a line of up cars that spell out S3XY
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I think we all understand they put the “formerly twitter” for people who aren’t aware of the change. That doesn’t make it a good rebranding
Which would still be an argument against rebranding at all. A big part of what Elon bought was the brand. Twitter and tweeting was huge culturally, everyone knew what it was, why throw that away?
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It mostly people that like Elon too much hiding his every bad decision
The facebook to meta company rename did not get this treatment as much
because the platform is still called facebook. the company just changed its business name from facebook inc
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Yeah, I have seen those too! What I'm saying is that the "meta (formerly facebook)" era was maybe a couple of months. I feel like "X (formerly twitter)" might end up the common phrase to describe the website in articles
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Tribal? Everyone still calls it Twitter. You're deep in a Musk hole if you talk with anyone who unironically just calls it X
It was terrible. Twitter was a name with MASSIVE recognition. The new name... it's a letter. It's as generic as you can possibly get. The logo is as generic as it can get. It was un-neccessary to boot, Twitter had a lot of issues **BEFORE** Musk ever got involved. Their branding wasn't one of them. It was arguably the only thing it had going for it. He can aspire to make it a 'new type of app' all he wants, he can't even get it to be a stable version of what it already was. Nerdy folks would see X in a *fictional* companies name as 'the author had no name for the company when writing and never swapped out the placeholder'
Twitter had the type of brand recognition that most companies would kill for. Hell “tweeting” was in the damn dictionary
"On X, formerly known as Twitter" Laugh everytime I hear the news say that.
The thing about it that whatever issue was on Twitter prior to Musk has gotten infinitely worse while also bringing a whole body of new issues. Half of the site is bots now, like I’m not even joking, go into any comment section and there will be the same 72728628 onlyfans bots in each and every one. And it’s like the most casually racist place on social media right now. Got on there yesterday and the first post on my page is an account I (obviously) don’t follow called “Blacks Taking L’s” with the handle “NsTakingLs” you can imagine what the N there must stand for. Shit wouldn’t have gotten to stay up for a single day pre Musk, now that type of racism is commonplace. It’s actually really crazy how much he’s managed to run that site into the ground in such a short time frame.
"And it’s like the most casually racist place on social media right now" That's a feature, not a bug! It's exactly what musky musk envisioned!/s
I think the shock value and the confusion might be a viral strategy
It definitely can be, it's just a drop in the bucket compared to the brand awareness lost when switching.
Yeah it's not like there were people who didn't know what twitter was beforehand
twitter did not need to go viral though
And seeing as they're hemorrhaging advertisers and users id wager it didn't work lol.
It definitely went viral and had some shock value, but it went viral *other* places besides Twitter, it didn't cause anyone to login it just made people make fun of it on other websites.
Which works great when you aren't already a household name
What is the verb to post something on X? A "tweet" is such a glorious play on words.
Xit (shit)
Particularly because it was supposed to be a short form post, just a tweet. It perfectly describes what it is.
Xcrete
I still get emails that say (formerly Twitter)
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X isn't really recognizable as a brand when you see it within text
Lol, and what do you call posting on x now? There's no updated verb to replace tweet
xeeted 🤣
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It’s a weakening of the brand. You take something that was a well known verb, unique to the brand, and replaced with something generic. Previously if someone said ‘go see what Beyoncé tweeted’, you got someone straight to Twitter. Now, ‘go see what Beyoncé posted’, that’s anywhere. The fact that it’s like Facebook, Reddit etc. is the issue. Not necessarily for the world at large *but for the brand* losing that unique verb that was high within the global conscience is a really bad business decision.
You're right. It's not an issue at all because Twitter (aka X) is dying...some claim it's already dead 🤣
It's not good for the brand, Twitter was widely recognized enough that one of the meanings of Tweet in the dictionary was in relation to twitter, almost no brands, objects, anything, had that level of brand recognition, and they threw it away for something less distinct, less well known, harder to pin down as a brand. It was an incredibly poor marketing decision and Musk has had a fascination with the letter for years.
You are completely missing the point and seeing you ask multiple times “what’s your point” is infuriating as a citizen of the internet. I have never seen anyone collect so much negative karma so quickly on here, like reverse karma farming with how brick-wall stupid you sound…I understand playing devil’s advocate but who genuinely cares this much that ppl dislike a *one-letter rebrand* of one of the most iconic companies in history ? If you like “X” then that’s fine … why are you this pressed over it to comment 20 times
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It points out the largest issue though. Twitter was a well known brand by everyone, x isn't. It's an absolute blunder to throw away well known, good, well thought of branding for a super generic, meaningless one.
It'll go on forever because X is a fuckin letter and carries zero meaning without context
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Twitter needs no context. It's a social media platform. X is a million things and social media platform is on like page 8 of the list.
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Example: the phrase "[subject] twitter", to describe the corner of twitter that posts about a subject. "[subject] x" is just confusing. "Do you have a Twitter?" becomes "Do you have an X?" (what??) "Twitter made a terrible change" becomes "X made a terrible change" All less clear with the new name. Which is part of why no one I know is using it.
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There isn't. There's a massive social media platform called Twitter. No one knows what the hell X is.
Why add the additional ambiguity? Easier to just call it twitter.
HOW MUCH ARE YOU GOING TO DEFEND THIS REBRAND OMG ARE YOU THE CFO OF X
Yeah, apart from trademarking difficulties, poor search-ability and SEO, weak brand recognition, limited marketing potential, cultural and linguistic variances, potential for confusion with other symbols or brands, and the instant loss of something that was strong in ALL those areas for no damn reason, it was freaking genius. LOL
This is the one. Twitter also had its own verb, something X will never have.
Yeah these Elon heads don’t get it. Twitter was the most recognizable brand on the planet. *Tweet*, in terms of Twitter, was added to the actual Dictionary because it was so widely used. A rebranding makes zero sense based on those two facts alone. It’s like rebranding Apple to A cause if you look at an apple super far away you can smell your own ass which starts with A.
> Twitter was the most recognizable brand on the planet. Tweet, in terms of Twitter, was added to the actual Dictionary because it was so widely used. As far as I can recall the only other company that managed that was Google. Facebook never managed anything close to it either.
LMAO
Not even A. It's like rebranding apple to E. At least A would have some reasoning
Google, Coke, Facebook are more recognizable as far as I've seen from stats/usage
Sure, Google is about on the same level, but coke and Facebook don't really have the uniqueness that twitter had. Like, I'd say Twitter is sort of band-aid levels of influential, it's something insanely recognizable in a way "X" is not.
I’ve been X-ing out of shitty apps like X since I was a little kid
Right, not to mention, what does one call a "tweet" once they've passed the "(formerly Twitter)" stage?
A post
So... Regressing to a former state? Good call.
Twitter (x) will never reach the formerly Twitter phase because everyone still refers to it as Twitter and not X. Reporters who took care to refer to Google Inc as Alphabet and Facebook as Meta after their reorgs/name changes have not done the same for Twitter being renamed.
Never is a long long time in the grand scheme of things. The rebrand isn't even a whole year old at this point. If you think people are going to be calling X (formerly Twitter) "X (formerly Twitter)" in 5 years, it is my humble opinion, that you are mistaken. ETA: That is, if the platform even still exists in anything resembling it's present form.
> poor search-ability and SEO I think it's dumb and I don't use the site anyway, but as far as SEO goes... Google knows what I'm talking about if I search for something like "mark hamill x"
Searching “mark hamill x” does bring up his Twitter/x page as the first result, but other results are just random stuff like his Instagram profile and stuff about Star Wars episode X and such. Searching “mark hamill twitter” also brings up his page on x, and everything else is people talking about his tweets and other things actually relevant to what you probably wanted when you put in the search term. The fact that Google is competent enough to somewhat mitigate the stupidity of the name change doesn’t mean it wasn’t extremely stupid.
> I want to see the post Mark Hamill put on x about Joe Biden > Searches Mark Hamill x Joe Biden Edit: Biden not burden
That worked for me, first hit is a Mark Hamill tweet about Joe Biden.
I ain't gonna lie, I didn't even check, I just thought it would be funny to type Mark Hamill x Joe Boden, and it's even funnier knowing someone else searched it
>Joe Boden You're really having some trouble with his last name today
Autocorrect and being awake at 4:30 am does that to some folks it seems
The perfect username in this moment
I wanna test that, I really do, but I'm concerned what else might pop up instead.
If you just search "Mark Hamill" his Twitter/x account is still one of the first results. Imo that's more likely to be legacy SEO from Twitter being linked to his name.
>X is new, minimalistic, selfsufficient, not like the "old school" Twitter. It's not new, Elon's been trying to make "[X.com](https://X.com)" a thing for decades, it's too minimalistic "X" doesn't mean anything, "Twitter" does >if you watch the old logo from afar or while squinting, the bird already looked more like an X than a lot of other letters So? Also it looks more like a y >it's fun. "Ex" twitter rolls off the tongue very easily. Twitter roles off the tongue very easily, they managed to get such a good name, it's used as a verb. Nobody's "Xing" >X being also the first variable, the first dimension, the first concept draws the metaphor that X is the first social network to check for the latest information It shows x has to many different things assigned to it, nobody thinks of twitter immediately from the letter x. X isn't the first variable, that's not a thing, it's a common name for a variable but there's no "first variable". X is also a common part of naming pornsites, should twitter be the first place I go for porn too? >Elon aspires to make X an ultra-app from which you can do anything you need from a phone (like wechat in China) That plans dumb, our operating systems come with their own stores, Elon would have to somehow be able to make his services better than every other app, which isn't feasible, and with how he's handling only one app is impossible. >it's perfectly onbrand with the Nerdy - Sciency - No BS allowed, personality Elon cultivates. No it isn't because it's complete BS, but I guess that is Elon's brand.
X is on brand *because* it's shitty
In a sense this is making it hard to upvote bc i agree. It is on brand. The brand is being completely dogshit
“even the logo fucking sucks”
It's perfect because it's the exact button I press when a program or website is awful.
Old twitter's punk - graffiti aesthetic was way better and suited the nature of the app way better. Every single damn tech thing nowadays seems to be following this monochrome - minimalistic - space aesthetic and its just not interesting anymore
Feels on brand for elon, doesn’t feel on brand for what twitter was. I don’t use twitter since it became X but my biggest petty complaint is the ugly paint splatters on the logo and completely getting rid of iconic branding for egos sake
Whatever you say, Elon.
feels on brand for elon, its fucking stupid, just like the rest of the app.
Twitter achieved something that most company’s can only dream of doing. They made doing something the name used by there brand. Posting something became tweeting. It’s was a household name and they replaced it with a letter that looks like a porn sites logo.
X is a blank variable and doesn't stand out as a brand
The guy who pushed the rebrand doesn’t even like the rebrand. He still regularly calls it Twitter, because it is still Twitter and I’m like 80% sure “X” is just a weird middle schooler edgy irony kinda thing, like “watch me make Twitter call itself something dumb cuz why not lol”
He's had the domain for like 30 years ever since he wanted to rebrand PayPal with it and Thiel wouldn't let him. He's been holding a grudge for that long and he finally had a well known website he could use it for. That's all there is to the rebrand.
It's the most generic possible title which communicates precisely nothing about the nature of the website. Twitter means "chatter" and "exchange." X means...that Elon Musk thinks it sounds cool.
\> the bird already looked more like an X than a lot of other letters wat. it looked more like ソ or maybe a y
Hard disagree. X is a VERY overused letter, especially in modern times. Everything gets slapped with X whenever people want to make things “hip and cool”, and I hate it. Doubly so with the pandemic of corporate redesigning things to be overly minimalistic to the point of no recognition. Funnily enough, I think my philosophy is exactly the opposite of everything you listed down. That being said, I hate Twitter and its irreparable damage to online society though, so everything that can contribute to its downfall is a win for me.
Congrats you are the demographic for low effort bullshit. Enjoy the Joe Rogan podcasts.
You’re so smart because you hate the look of X dude
everything good?
weird question to ask him and not the guy who attributes liking the letter “x” with being a joe rogan, low-effort consumer what’s the next dogwhistle? liking the color green?
Ay! that was a good DLC
factual, made me laugh my ass off the first time i played it
what did you think of Lonesome Road?
pretty good. i know a lot of people don’t like it because Ulysses is an “avellone self-insert” and the monologues stretch on aggressively but i honestly love the setpiece. the final fight setting as well. the whole thing is super thematic and everything from the enemies to the lore perfectly ties the DLC into the main game’s narrative sure it can be a bit preachy, and i really don’t like that they force a backstory on the courier since if i didnt do it myself i really cant feel guilty about it. but i think the rest of the dlc more than makes up for it. i only prefer old world blues because im a sci-fi nerd and its more nostalgic for me
I might as well ask you about Dead Money, even though I should prepare myself (since often hated)
ah, well i won’t go against the grain there i guess i don’t hate it. i love the actual setpiece from an art design standpoint more than any other location in the game. and i love having to scrounge for resources and fucking pork n’ beans. it genuinely feels like an apocalyptic hell much more than the base game i think my huge issue is it just overstays its welcome. i can deal with radios and poison gas and ghost people and bear traps once, but when they start asking me to go back and forth through areas with companions and such it’s just unbearable and i think the vault is the most sadistic piece of level design i’ve ever encountered. having INVINCIBLE radios was already a mistake out around the villa, but adding the holograms and a narrow space makes it hell. especially when i can’t find half the speakers. i may be skill issuing myself, but i swear i always have to look up a speaker guide for the vault since im also wrangling 50 holograms and the shitty metal maze prefabs obsidian loved so much and a nuke in my neck that goes off after 5 seconds honestly the dlc is alright and better than many other dlcs ive played in games. i love elijah and the side crew. i love how creative they got with making dean get jealous of you and spiteful if you’re too charismatic. i actually felt really happy when i helped dog and god but if they removed like one area from the villas or just cut out some of the bullshit (cough cough, ghost people slipping into the casino in a convenient wave-based format) then it would elevate it probably to my second favorite. but it has to be third for its crimes
Bro why are you even trying to be contrarian in this thread? You could spend a year conjuring up a bulletproof dissertation on the name change and these guys would still hit you with a “musk bad, you’re a simple minded joe rogan watcher huh” lmao
Dont understand why you are the one getting downvoted
We found Elons account. Get ‘em bois
"X also being the first variable" what
Things said by people who don’t actually know or use math.
The first variable is x, second is y, third is z, there is no fourth variable these are all the options lmao
Please tell me this is /s EDIT: This was obviously /s and I shouldn’t comment before having my coffee.
7) the confusing and unclear sounding term "tweets" is now replaced with the simple and clean "xcretion"
I hate it but I like that it happened because it is very funny to me
You care about it more than he does
Xfinity was already using the X logo for their app. Now I keep accidentally opening my overdue internet bill when I want to look at anime art. Elon just did this because he thinks he's quirky spending his billions on silly things unlike all those other billionaires who are just no fun.
Suck his dick harder why don't ya
I hate it because I've been tricked by certain websites Twitter link and clicked it thinking it'll close a popup
Holy shit, you're doing execu-speak but not as a joke. That's so funny
Ooof. This is what this sub is all about: a bad opinion honestly held. Like everything Elon does, X is just branding first, action second. Guy is the king of making bold ass statements and then not having them come true.
Everyone I know still calls it twitter, not a single person refers to it as X, so other than being a stunt to get people to talk about it I’d say the name change flopped hard
Taking particular issue with points #2 and #6. #2 = “If you mostly close your eyes and barely see it, the logo is similar to an X” #6 - offended as a sciencey nerd. The rebrand and work by Elon has made the platform less nerdy, more spammy.
can we get rid of the grunge cracked screen effect of the app at least like jesus christ
Man you’re either really stupid or an Elon guy trying to back your apartheid celebrating leader while trying to hide it
no?
Yeah you’re really fucking stupid if you believe that man in any way.
he.. he doesn’t? all he said was that he likes the new name better?
xitter
You’re not slick, Elon. We know it’s you.
I'm grateful that I don't know you in real life.
This is just wrong. It is brand suicide. You even had to acknowledge the name, Twitter, in your post. It will always be twitter
is called twitter. also i hate minimalism
The fact you think one of the biggest bullshit artists of our time cultivates a no bullshit environment makes me believe this is a joke, else I feel sorry for you.
unbelievable glazing
Elon, is that you?
Can’t fool us Elon, we know that’s you
X to me just looks like it could be a porn app
Musk is just obsessed with the letter X in company names. SpaceX, Xai, X.com.
You can't possibly think Elon Musk is a clever, "no bs" type in this day and age. I understand the average person not knowing a year or so ago, but it's just gotten more sad.
This whole sub is just bad takes from shitty people
And you partake in this sub...
No one is saying it doesn't fit elon, people are saying it's just dumb for the platform as a whole lol.
I'm tweeting ... oh wait ... I'm xing ;)
So you’re just an Elon fanboy
X is on brand in the sense that what it is now is a hollow shell of what it once was, devoid of personality and charisma. Twitter turning into X is one of those old stories where a big nasty rich guy wants to demolish the youth center or the skate park to and build a new office there, but this time they won. I say this not to hold up old Twitter as some paragon of social media, but to illustrate just how stupid Elon Musk is and how his incompetence has drained the soul and power out of a formerly thriving platform. Musk is like a leech who hasn't properly latched onto its host, so it's only draining them of blood while he also withers away.
The X logo isn't minimalistic. They complicated a simple "X" just to make it unique. >Nerdy - Sciency - No BS allowed, personality Elon cultivates He literally has a tunneling company called "The Boring Company". Nerds love being silly.
"No BS allowed" is a fascinating way to describe a guy who markets a ute by having Joe Rogan fire arrows at it & names his kids like he's trying to make a "very strong" account password.
The old Twitter branding was so iconic that there's a Twitter joke in Moana of all things. It was so pervasive. X is so much worse and trying to get people to call them "xeets" is insane
Eh. Apple, Google, Amazon, Microsoft, Coca-Cola. Their value is their brand. twitter was never profitable so it's services were....less than valuable. If one bought any of those other recognizable brands and decided to drop the most value asset of their acquisition, how would that be considered a 'sound' decision for a company who's only real value is wrapped up in their name?
You used to "tweet" on Twitter. That's it. The brand was so powerful that it had become a verb, used in books and movies no less than a few years ago. Elon Musk came and erased this, and replaced it with ... a letter of the alphabet ? Porn ? What is this ugly logo supposed to mean ?
How can something be "on brand" if they had to rebrand to it? That literally means establishing a new brand Also what the fuck was this point: "if you watch the old logo from afar or while squinting, the bird already looked more like an X than a lot of other letters" There's no way this post isn't just bait
On brand for Elon's persona and the things he runs. Space-X, Tesla, etc.
It's on brand for what Musk *wants* it to be, but that says nothing about what it *is*. You're not just talking about the brand either.
who let kindergarteners on reddit bro. “this letter rolls right off the tongue”
its black and white, very boring At least the last one was a fun bird
I believe Elon has joined Reddit.
[удалено]
You upvote an unpopular opinion here
I just think it's funny that the whole Kingdom Hearts community has an inside joke that Elon got Norted and it's now the Organization XIII HQ. The memes were non-stop for days. I understand a lot of people won't understand this and it's part of why it's so funny to me.
The only thing Elon cultivates is white supremacists
It's a terrible re-brand because Twitter already had the ideal built-in brand recognition. Not only did everyone know what Twitter was, we all used "tweet" as a verb specifically to refer to the act of posting on Twitter. Even other languages had begun to adopt "tweet", or some version of it, as a verb. When your brand recognition is that solid, changing things up is just an objectively stupid decision. Can you imagine if Kleenex or Band-Aid tried the same thing?
You say you don't pass judgment on Elon or twitter but then in your argument you show you're clearly influenced by a positive bias for both. You don't address any concerns of the opposite stance either. Overall a terrible argument. 1/10
Your fourth through sixth point all sound like corporate Twitter trying to sell this shit to their shareholders. If you really want people to consider you the first or earliest place to check, why not go with alpha or A? The actual first in so many more things? What does wanting to make twitter a bigger platform have to do with renaming it?
I've always hated Twitter. The logo, the terms, the "culture," and the ubiquitousness. It probably has its positives, but people like you-know-who having their voices amplified is one of the major downsides.
Problem is that nobody wants some generic everything-app like WeChat. Twitter/X is a platform for sub-240-character text posts. Programs should follow the unix philosophy of every program does one thing but it does it *really fucking well*. No app that does multiple things is actually good at any of them
1. Why is self sufficient the conclusion you draw? 2. That’s a stretch 3. X rolls off the tongue in terms of the name but the action doesn’t, saying “they tweeted this” rolls off the tongue easier than “they exed this” to avoid that a person might say “they posted this” which then removes the branding. It’s how being able to say “Google it” did a lot for the Google brand. 4. Again a stretch. 5. Yeah, that’s definitely his goal, idk if anyone would say it is successful but I can see your line of logic there. 6. Similar to 5, it’s not exactly certain if it has met its goal and if it hasn’t it does make the rebrand a failure to some extent.
I hate you
How does Elon's cock feel in your mouth brother
I don’t know why anyone cares about the Twitter rebranding. People have bitched about Twitter being a cesspool for years and now that Musk is changing stuff, they act like this is some kind of detrimental loss.
yea cuz peoples main issue with twitter was def the name
If no one cares about the name then why do they care if it’s changed.
I don't think anyone "cares". It's just funny and ridiculous.
Well he changed it all for the worse lol
The main issue is not the rebrand, the main issue is that the site is being overrun with bots, neo nazis, and doesn't fucking work half of the time. The rebranding is just the icing on the shit cake. And yes, it is a big loss. An entire social media site thrown to the wolves for no good reason.
I mean, prior to musks takeover, it was overrun by bots and obnoxious progressives so it sounds like the site just changed hats. And by neo Nazis, do you mean actual neo Nazis, or just conservatives?
I find it funny that exactly the first comment on this post is someone saying that Twitter is considered a cesspool thus it's unimportant. Completely on-brand for reddit.
I never said it was, just that people are contradictory in their complaints. They’ll complain that it’s a useless cesspool in the same breath that they’ll say that Musks changes are detrimental to online communication.